It was during a vacation in New Jersey with his wife that Hires stumbled upon the inspiration for his now-renowned root beer. Presented with a blend of sassafras bark and herbs by their landlady, Hires was entranced by the flavors and resolved to recreate it upon returning to Philadelphia. Following extensive experimentation, he honed his recipe, birthing Hires Root Beer.
Without delay, Hires unveiled his creation to the public. At the 1876 Philadelphia Centennial Exposition, he proudly unveiled his root beer as "the Greatest Health-Giving Beverage in the World," a testament to his unwavering confidence in its quality and potential. By 1884, Hires had broadened production to encompass liquid extracts and concentrates, catering to the burgeoning soda fountain market.
Unsatisfied with merely revolutionizing the beverage sector, Hires diversified his pursuits by spearheading the production of condensed milk. Over the subsequent two decades, he established numerous condensed milk plants across dairy regions in Pennsylvania, Vermont, New York, Michigan, and Canada, leaving an enduring impact on the dairy industry.
Charles E. Hires' legacy endures as a tribute to the potency of innovation and entrepreneurship. His commitment to excellence and ingenuity paved the way for the sustained triumph of Hires Root Beer and left an indelible impression on American culinary heritage. He passed away on July 31, 1937, in Haverford, Pennsylvania, leaving behind a legacy of ingenuity and entrepreneurial spirit that continues to inspire generations.
Charles E. Hires: The Mastermind Behind America's Adored Root Beer
